:root{
  --snow:#F6F8F7; --pumice:#E6ECEA; --glacier:#CFE0DE; --lake:#2E5E63; --lake-deep:#21474B;
  --ink:#1F2B30; --stone:#55636A; --ochre:#A9781F; --ochre-soft:#F3E6C8;
  --display:"Bricolage Grotesque", "Avenir Next", "Segoe UI", system-ui, sans-serif;
  --body:"Literata", Georgia, "Times New Roman", serif;
  --wrap:1120px;
}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{margin:0;background:var(--snow);color:var(--ink);font-family:var(--body);font-size:1.0625rem;line-height:1.7;-webkit-font-smoothing:antialiased}
img{max-width:100%;height:auto}
a{color:var(--lake)}
a:hover{color:var(--lake-deep)}
:focus-visible{outline:3px solid var(--ochre);outline-offset:3px;border-radius:4px}
h1,h2,h3,h4{font-family:var(--display);line-height:1.1;letter-spacing:-0.02em;margin:0 0 .5em;font-weight:700}
h1{font-size:clamp(2.4rem,5.4vw,4.1rem);font-weight:750;letter-spacing:-0.035em}
h2{font-size:clamp(1.8rem,3.4vw,2.6rem)}
h3{font-size:1.35rem;letter-spacing:-0.01em}
p{margin:0 0 1em;max-width:66ch}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 1.5rem}
.skip{position:absolute;left:-999px;top:0;background:var(--ink);color:#fff;padding:.6rem 1rem;z-index:10}
.skip:focus{left:1rem;top:1rem}

/* header */
.site-head{padding:1.25rem 0;border-bottom:1px solid var(--pumice);background:var(--snow);position:relative;z-index:5}
.site-head .wrap{display:flex;align-items:center;justify-content:space-between;gap:1rem;flex-wrap:wrap}
.brand{display:flex;align-items:center;gap:.65rem;text-decoration:none;color:var(--ink);font-family:var(--display);font-weight:700;font-size:1.2rem;letter-spacing:-0.01em;line-height:1.15}
.brand img{width:34px;height:34px;flex:none}
.brand small{display:block;font-weight:500;font-size:.78rem;color:var(--stone);letter-spacing:0}
nav ul{list-style:none;margin:0;padding:0;display:flex;gap:1.6rem;align-items:center;flex-wrap:wrap}
nav a{font-family:var(--display);font-weight:500;text-decoration:none;color:var(--ink);font-size:1rem}
nav a:hover,nav a[aria-current="page"]{color:var(--lake);text-decoration:underline;text-decoration-thickness:2px;text-underline-offset:6px}
.btn{display:inline-block;font-family:var(--display);font-weight:650;font-size:1rem;text-decoration:none;padding:.8rem 1.35rem;border-radius:999px;background:var(--lake);color:#fff;border:2px solid var(--lake);cursor:pointer;line-height:1.2}
.btn:hover{background:var(--lake-deep);border-color:var(--lake-deep);color:#fff}
.btn.ghost{background:transparent;color:var(--lake)}
.btn.ghost:hover{background:var(--glacier);color:var(--lake-deep)}
nav .btn{padding:.55rem 1.1rem;color:#fff}
nav .btn:hover{color:#fff;text-decoration:none}

/* hero */
.hero{padding:clamp(3rem,7vw,6rem) 0 clamp(3rem,6vw,5rem)}
.hero .wrap{display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(2rem,5vw,4.5rem);align-items:center}
.hero p.lede{font-size:1.2rem;color:var(--stone);max-width:34em}
.hero .actions{display:flex;gap:.9rem;flex-wrap:wrap;margin-top:1.8rem}

/* the mess board */
.board{background:#fff;border:1px solid var(--pumice);border-radius:22px;padding:1.4rem;position:relative;box-shadow:0 30px 60px -40px rgba(33,71,75,.45)}
.board-title{font-family:var(--display);font-weight:600;font-size:.95rem;color:var(--stone);display:flex;justify-content:space-between;gap:1rem;margin-bottom:1rem}
.board-title span:last-child{color:var(--lake);transition:opacity .4s ease .9s}
.board.messy .board-title span:last-child{opacity:0;transition:none}
.board ol{list-style:none;margin:0;padding:0;display:grid;gap:.6rem}
.chip{display:flex;justify-content:space-between;align-items:center;gap:.8rem;background:var(--snow);border:1px solid var(--pumice);border-radius:12px;padding:.7rem .9rem;font-family:var(--display);font-size:.93rem;line-height:1.35;transition:transform .9s cubic-bezier(.2,.8,.2,1), background-color .6s ease, border-color .6s ease;transform:none}
.chip .src{color:var(--stone);font-weight:500}
.chip .src b{color:var(--ink);font-weight:600}
.chip .tag{flex:none;font-size:.78rem;font-weight:600;padding:.22rem .6rem;border-radius:999px;background:var(--glacier);color:var(--lake-deep);transition:opacity .5s ease .6s}
.board.messy .chip{transform:translate(var(--x),var(--y)) rotate(var(--r));background:var(--ochre-soft);border-color:#E8D6A9}
.board.messy .chip .tag{opacity:0;transition:none}
.board-note{margin:1rem 0 0;font-size:.88rem;color:var(--stone);font-style:italic}

/* sections */
section{padding:clamp(3.5rem,7vw,6rem) 0}
.band{background:#fff;border-top:1px solid var(--pumice);border-bottom:1px solid var(--pumice)}
.intro{max-width:46rem;margin-bottom:2.5rem}
.intro p{color:var(--stone);font-size:1.1rem}

.friction{display:grid;grid-template-columns:repeat(2,1fr);gap:1.4rem 3rem;list-style:none;padding:0;margin:0}
.friction li{font-family:var(--display);font-size:1.25rem;font-weight:500;line-height:1.35;padding-left:1.3rem;border-left:3px solid var(--ochre);max-width:32ch}

.offers{border-top:2px solid var(--ink)}
.offer{display:grid;grid-template-columns:minmax(220px,1fr) 2fr;gap:1rem 3rem;padding:1.8rem 0;border-bottom:1px solid var(--pumice)}
.offer h3{margin:0;font-size:1.5rem}
.offer p{margin:0 0 .5rem}
.offer .lead-offer{color:var(--ochre);font-family:var(--display);font-weight:600;font-size:.95rem;display:block;margin-top:.4rem}

.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:2rem;counter-reset:step;list-style:none;padding:0;margin:0}
.steps li{counter-increment:step;position:relative;padding-top:3.4rem}
.steps li::before{content:counter(step);position:absolute;top:0;left:0;font-family:var(--display);font-weight:750;font-size:2.4rem;line-height:1;color:var(--lake)}
.steps h3{margin-bottom:.35rem}
.when{font-family:var(--display);font-size:.92rem;color:var(--ochre);font-weight:600;margin-bottom:.6rem;display:block}

.record{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(2,1fr);gap:2rem 3rem}
.record li{padding-top:1rem;border-top:1px solid var(--glacier)}
.record strong{display:block;font-family:var(--display);font-size:1.22rem;line-height:1.3;margin-bottom:.4rem;color:var(--lake-deep)}
.record span{color:var(--stone);font-size:.98rem}

.pill-links{display:flex;flex-wrap:wrap;gap:.7rem;list-style:none;padding:0;margin:0}
.pill-links a{display:inline-block;padding:.6rem 1.1rem;border:1.5px solid var(--lake);border-radius:999px;text-decoration:none;font-family:var(--display);font-weight:550}
.pill-links a:hover{background:var(--lake);color:#fff}

.cta{background:var(--lake);color:#fff}
.cta h2{color:#fff;max-width:20ch}
.cta p{color:var(--glacier);font-size:1.15rem}
.cta .btn{background:#fff;color:var(--lake-deep);border-color:#fff}
.cta .btn:hover{background:var(--ochre-soft);border-color:var(--ochre-soft);color:var(--lake-deep)}
.cta a:not(.btn){color:#fff}

/* inner pages */
.page-head{padding:clamp(3rem,6vw,5rem) 0 2rem}
.page-head p{font-size:1.2rem;color:var(--stone);max-width:40em}
.page-body{padding-top:1rem}
.detail{display:grid;grid-template-columns:minmax(220px,1fr) 2.2fr;gap:1rem 3.5rem;padding:2.5rem 0;border-top:1px solid var(--pumice);scroll-margin-top:1.5rem}
.detail:first-child{border-top:2px solid var(--ink)}
.detail h2{font-size:1.75rem}
.detail .for{font-family:var(--display);color:var(--ochre);font-weight:600;font-size:.98rem;margin:0}
.facts{display:grid;grid-template-columns:repeat(3,1fr);gap:1.5rem;margin-top:1.2rem}
.facts h3{font-size:1rem;color:var(--lake);margin-bottom:.3rem}
.facts p{font-size:.98rem;margin:0}
.proofline{margin-top:1.4rem;padding:.9rem 1.1rem;background:var(--pumice);border-radius:10px;font-size:.97rem;max-width:none}

.packages{display:grid;grid-template-columns:repeat(3,1fr);gap:1.25rem}
.package{background:#fff;border:1px solid var(--pumice);padding:1.6rem;border-radius:16px}
.package.first{border:2px solid var(--lake)}
.package h3{margin-bottom:.2rem}

.about-grid{display:grid;grid-template-columns:1.4fr 1fr;gap:3.5rem;align-items:start}
.aside{background:#fff;border:1px solid var(--pumice);border-radius:18px;padding:1.6rem}
.aside h2{font-size:1.05rem;color:var(--lake);margin:1.3rem 0 .3rem}
.aside h2:first-child{margin-top:0}
.aside p,.aside ul{font-size:.97rem;margin:0}
.aside ul{padding-left:1.1rem}

form .row{display:grid;grid-template-columns:1fr 1fr;gap:0 1rem}
label{display:block;font-family:var(--display);font-weight:600;font-size:.95rem;margin:1rem 0 .35rem}
input,select,textarea{width:100%;font:inherit;font-size:1rem;padding:.75rem .9rem;border:1.5px solid #B9C7C3;border-radius:10px;background:#fff;color:var(--ink)}
input:focus,select:focus,textarea:focus{border-color:var(--lake);outline:none;box-shadow:0 0 0 3px var(--glacier)}
textarea{min-height:150px;resize:vertical}
.hint{font-size:.88rem;color:var(--stone);margin:.3rem 0 0}
.hidden{position:absolute;left:-9999px}
form .btn{margin-top:1.5rem}

/* footer */
.site-foot{padding:2.5rem 0;font-size:.95rem;color:var(--stone)}
.site-foot .wrap{display:flex;justify-content:space-between;gap:1.5rem;flex-wrap:wrap}
.site-foot p{margin:0}
.site-foot a{color:var(--stone)}

@media (max-width:860px){
  .hero .wrap,.about-grid{grid-template-columns:1fr}
  .friction,.record{grid-template-columns:1fr}
  .offer,.detail{grid-template-columns:1fr}
  .steps,.packages,.facts{grid-template-columns:1fr}
  .steps li{padding-top:2.9rem}
  form .row{grid-template-columns:1fr}
  nav ul{gap:1rem}
}
@media (prefers-reduced-motion:reduce){
  .chip,.chip .tag,.board-title span{transition:none!important}
}

.aside .portrait{display:block;width:100%;aspect-ratio:4/5;object-fit:cover;object-position:center top;border-radius:12px;margin:0 0 1.4rem}
.aside .portrait + h2{margin-top:0}

/* SEO additions */
.eyebrow{display:block;font-family:var(--display);font-size:clamp(.95rem,1.4vw,1.1rem);font-weight:600;letter-spacing:0;color:var(--ochre);margin-bottom:.9rem;line-height:1.3}
.site-foot .foot-links{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:.4rem 1.2rem;max-width:34rem;justify-content:flex-end}
.site-foot .wrap > div{max-width:36rem}
.prose > *{max-width:46rem}
.prose h2{font-size:clamp(1.5rem,2.6vw,2rem);margin-top:2.6rem}
.prose ul{padding-left:1.2rem;margin:0 0 1.2rem}
.prose li{margin-bottom:.45rem}
.faq{border-top:2px solid var(--ink);margin-top:1rem}
.faq details{border-bottom:1px solid var(--pumice);padding:1.1rem 0}
.faq summary{font-family:var(--display);font-weight:600;font-size:1.15rem;cursor:pointer;list-style-position:outside}
.faq details p{margin:.7rem 0 0}
.case{border-top:2px solid var(--ink);padding:2.2rem 0 1rem}
.case .meta{font-family:var(--display);color:var(--ochre);font-weight:600;font-size:.95rem;margin-bottom:.4rem}
.case-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1.5rem;margin-top:1rem}
.case-grid h3{font-size:1rem;color:var(--lake);margin-bottom:.3rem}
.case-grid p{font-size:.98rem;margin:0}
@media (max-width:860px){.case-grid{grid-template-columns:1fr}.site-foot .foot-links{justify-content:flex-start}}

/* Icons: problems in warm tiles, solutions in teal tiles */
.ic{display:inline-flex;align-items:center;justify-content:center;flex:none}
.ic svg{width:24px;height:24px;fill:none;stroke:var(--lake);stroke-width:1.75;stroke-linecap:round;stroke-linejoin:round}
.ic svg .acc{stroke:var(--ochre)}
.ic svg circle.acc,.ic svg g.acc circle{fill:var(--ochre);stroke:var(--ochre)}
.ic svg circle.acc[r="2"]{fill:none}
.ic.tile{width:46px;height:46px;border-radius:13px;background:var(--glacier);margin-bottom:.9rem}
.ic.tile.warm{background:var(--ochre-soft);margin:0}
.ic.tile.warm svg{stroke:#7A5512}
.ic.tile.lg{width:58px;height:58px;border-radius:16px;margin-bottom:1.1rem}
.ic.tile.lg svg{width:30px;height:30px}
.ic.mini svg{width:18px;height:18px;stroke:currentColor}
.ic.mini svg .acc{stroke:var(--ochre)}
.pill-links a{display:inline-flex;align-items:center;gap:.5rem}
.pill-links a:hover .ic svg .acc{stroke:#F3E6C8}

.friction li{display:flex;gap:1rem;align-items:flex-start;border-left:none;padding-left:0}
.friction li span:last-child{padding-top:.55rem}
.steps li{padding-top:0}
.steps li::before{position:static;display:inline-block;font-size:1rem;color:var(--ochre);margin-left:.8rem;vertical-align:top;line-height:46px}
.steps li .ic{vertical-align:top}
.steps li{display:block}
.steps li::before{content:"Step " counter(step)}
.steps li > .ic{float:left;margin-right:0}
.steps li h3{clear:both}
.detail .ic.tile{display:flex}
.package .ic.tile{display:flex}
.trust{display:flex;gap:1rem;align-items:flex-start;background:#fff;border:1px solid var(--pumice);border-radius:14px;padding:1.1rem 1.2rem}
.trust .ic.tile{margin:0}

/* Small avatar signature */
.sig{display:flex;align-items:center;gap:.8rem;margin-bottom:1.4rem}
.sig img{width:56px;height:56px;border-radius:50%;object-fit:cover;border:2px solid rgba(255,255,255,.7)}
.sig span{font-family:var(--display);font-size:.92rem;line-height:1.35;color:var(--glacier)}
.sig b{display:block;color:#fff;font-weight:650;font-size:1rem}
.sig.dark{margin:1.2rem 0 .6rem}
.sig.dark img{border-color:var(--glacier)}
.sig.dark span{color:var(--stone)}
.sig.dark b{color:var(--ink)}
@media (max-width:860px){.friction li span:last-child{padding-top:.4rem}}

/* founding line, try line, referral, byline */
.founding{display:flex;align-items:center;gap:.5rem;margin:1.2rem 0 0;font-family:var(--display);font-size:.95rem;font-weight:550;color:#6B4D10;background:var(--ochre-soft);border-radius:999px;padding:.45rem .95rem .45rem .75rem;width:fit-content;max-width:100%}
.founding .ic svg{stroke:#6B4D10}
.page-head .founding{margin-top:.4rem}
.tryline{display:flex;align-items:center;gap:.5rem;margin:1.6rem 0 0;color:var(--stone);font-size:1rem}
.refer-in{display:flex;gap:1.2rem;align-items:flex-start;max-width:48rem}
.refer-in .ic.tile{margin:0}
.refer h2{font-size:clamp(1.4rem,2.4vw,1.8rem)}
.byline{font-family:var(--display);font-size:.95rem!important;color:var(--stone)}
.tools-grid{grid-template-columns:repeat(2,1fr)}
.tools-grid .btn{margin-top:.4rem}
.case h2 a{color:inherit;text-decoration:none}
.case h2 a:hover{text-decoration:underline}
@media (max-width:860px){.tools-grid{grid-template-columns:1fr}.founding{border-radius:14px}}